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Thorden Glass

www.thorden.co.nz

Originally known as Whakatane Glass and Thor Christensen Graphic Glass outside of Whakatane, Thorden Glass came to F1R with some real identity issues and difficulties building business momentum outside of their local business district.  The incredible diversity of expertise and creative glass capabilities were also lost in translation and not being communicated at all to the wider target market.

F1R Services
Whakatane Glass initially came to F1R for some help in doing general marketing work to get more of a footing with the larger projects available throughout the Bay of Plenty region.  The resulting marketing plan led to a complete name change and rebrand which also resulted in the fantastic brochures, website and newsletter now being enjoyed by the Thorden Glass customers and target market.

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Mission Statement

To be recognized as the most valuable and energetic international marketing team in NZ, for manufacturers and exporters motivated to increasing their market share in their industry.